The Isis grip metal ball pen is one of the most popular retractable metal ballpens available to the promotional pen industry. This quality metal promotional pen sports a comfortable rubber grip which is available in 5 colour options, making this the ideal printed pen for every promotional requirement.

Naturally a promotional pen made from metal will be heavier than a printed pen made from plastic. The weight of the pen alone immediately increases its perceived value to the user, if the user perceives the value to be higher there is more chance they will use the pen for its entire life, therefore your corporate message or logo will be prevalent for a longer period of time.

Consider the scenario of attending a trade show, picking up countless freebies whilst being sold to at every opportunity. By the end of the day you have enough free pens to open up your own printed pen business. You are more likely to keep hold of metal promotional pens than the cheaper plastic alternatives, for the exhibitor that decided to invest in a metal ball pen they have achieved their objective and got the pen into the hands of a potential customer. It certainly pays to think about the type of promotional pen you are going to use at your next event rather than just opting for the cheapest product and assuming this will deliver the same results.

As we like to cater for all possible scenarios’s our customers might find themselves in, we also stock the Isis Grip Enterprise Ballpen. This is a cheaper alternative to the Isis Grip Metal Ball Pen as it uses composite materials instead of metal, but it has the same look and feel at a cheaper price point. If your budget won’t stretch to a full metal ball pen then look at composite alternatives, why not give us a call, we will be happy to help you choose the promotional pen that is right for you.

Pens are my first love …and will probably be my last. Actually to be more specific Promotional Pens hold special appeal for me because it is a genre of writing instruments that is constantly evolving. The promotional Industry is built on change, yet there are some personalised pens that endure. Surely the most enduring pens of them all is the Baron Ball Pen.

Back in the days of Graphitec Designs, a company I sold some sixteen years ago we stocked and printed the entire Baron Pens Range but we sold it under the name Sprite Ball Pen. Well, having sold the business I realised that old adage ‘absence makes the heart grow fonder’ and I could not resist the temptation to buy the pen business back. Back came the good old Baron Ballpen, like a loyal old sheepdog and it is still a great seller under The Pen Warehouse brand.

Why has it been such an enduring product? Well, when it comes to cheap promotional pens they don’t come any better when you consider the overall quality. It weighs over nine grammes and that is a lot of plastic when compared to say the average Chinese pen. Consequently the weight and balance is almost unsurpassed for its price point and it remains one of the most popular printed pens available in the promotional gifts industry.

As I said earlier, We stock the Baron Ballpen but we prefer to call it The Sprite Ballpen in honour of our humble beginnings when it was the first pen we ever sold with that name. Today we hold stock and print three models as follows

• Sprite Extra Ballpen – White barrels and coloured top and nosecone
• Sprite Colour Ballpen – Solid colours all over
• Sprite Ring Ball Pen – All white with coloured rings and nosecone.

We have the added advantage these days of stocking these promotional pens in both black and blue ink and we also offer an optional express pen printing serice if you need them in a hurry. So, if you need personalised pens, printed in up to six colours, look no further than The Pen Warehouse – the home of promotional pens.

Antibacterial writing instruments and in particular promotional pens have a use and relevance across a broad spectrum of industries ranging from healthcare and pharmaceuticals to food retailing and manufacturing. However, a promotional pen that includes an antibacterial cleansing system is a great conversation starter for you to use with your customers regardless of the industry you work in.

The Biofree™ range available from The Pen Warehouse offers customers an innovative alternative to standard run of the mill personalised pens. The Vogue Biofree™ was the first model to be introduced to the range. A Biofree™ additive is built into the plastic barrel during manufacturing to provide ongoing antibacterial and antifungal protection to the user.

Without boring you with science, the Biofree™ technology cleans the surface of microbes and other pathogens as you use it and the best part is it doesn’t wear away. This means for the life of the pen you will have protection against bacteria.

So the next time you are looking for promotional pens for your trade show, exhibition or seminar why not consider using  printed pens with Biofree™ technology? What a great way to start a conversation with prospective clients, you don’t have to necessarily work in pharmaceuticals or food processing to make use of these innovative promotional pens.

We are always looking at how we can improve our product portfolio, selling one antibac promotional ballpen might be good enough for other suppliers but we want to give our customers a choice. For this reason we have also introduced the Spirit Biofree™, a plastic promotional pen that also utilises the Biofree™ technology. If there are any other products in our promotional pen range that you would like to see the Biofree™ technology introduced to then why not leave a comment under the blog post with your suggestions and we will see what we can do.

The choice of the shape of your pens for promotions could be an important one.  You can have regular promotional pens or curvy ball pens for your next promotional item of choice but care should be taken when selecting the shape of the pen barrel.

Curvy Pens may look great but they tend to have compound angles that reduce the print areas on personalised pens. Take for example our range of Contour ball pens; these are incredibly stylish but limited in print area. Here at The Pen Warehouse, we have developed a system to offer larger print areas than normally expected in our industry for this particular range of plastic pens and it can be printed in up to 6 colours on either side of the clip. It has a very comfortable silicone rubber grip which comes in a variety of vibrant translucent colours as well. The feel and balance of these promotional pens, combined with their sleek design an all-metal trim makes one of the promotional industry’s most popular giveaways for exhibitions and trade shows.

Incredibly, these most curvy promotional ball pens have now become the number one choice for our advertising gifts distributors to promote and with our express pen printing service to meet those last-minute panic requirements we have no doubt that it will remain the pen of choice for some time to come.

These printed pens come with black documental ink which is recognised internationally as the ultimate standard in safety and quality. We have test certification in place to prove its safety credentials both here in the UK and also within the wider EU countries.  We actually stock four different models of these curvy ball pen and our latest edition even includes a highlighter at one end and a twist-action ballpen at the other end. You can choose from white barrels, satin silver barrels or translucent barrels so there is a colour scheme to suit every corporate image. Why not call us today for samples of this outstanding range of printed ballpens.

Promotional pens are still one of the most cost effective mediums to communicate your corporate message to a large audience. The printed pen you choose to brand will say a lot about your business so why would a large corporation with substantial marketing budgets opt for a cheap printed pen? Are they not compromising their brand equity in doing so?

By nature we make an association between price and quality, for example we perceive a BMW to be of superior quality to a Volkswagen because the BMW is more expensive and therefore must be of superior quality. We must remember that BMW have invested heavily in driving this quality perception, the return on their investment comes from being able to charge a higher price for their product as consumers make the connection between price and quality. Now, I am not suggesting that Volkswagen don’t make quality cars, they do, but BMW have invested in driving perceptions of quality and exclusivity of their brand and this gives them the right to charge a premium for their product.

Of course you can buy a promotional pen from a German supplier and pay over the odds for the brand name, but how much value does this really deliver. Plastic promotional pens purchased from reputable suppliers will have very little difference in quality, you will pay more for brand name but you will be getting the same quality and lets be honest when somebody picks up a promotional pen at a trade show do they really care who the pen is made by?

If a large corporate can purchase plastic printed pens with their logo for 10p a unit for use at their next trade show and be safe in the knowledge that the pen will write for a sustained period of time, will not fall apart in the users hand and is safe to be used by children then there really is no extra value to be had by paying over the odds for a brand name promotional pen that will deliver exactly the same results but at double the price.

Although metal pens for promotions have to be functional, quite often the form and style of these pens is the overriding consideration and as a consequence all too often this can mean that print areas for your corporate message is very much a secondary or even a tertiary consideration. We see it all too often, printed metal pens with tiny print areas in line with the clip because there is a rubber grip taking up a large part of the barrel or there is a lage unprintable area adjacent because its is irregular in shape. What is the answer – well it is twofold.

• Pen Design: At The Pen Warehouse we ensure that our promotional metal pens are designed in such a way that print areas are foremost in our thoughts. Take for example the range of  Electra Ball Pens; we have modified the standard design available on the market by ensuring the rings on the barrel are out of the way towards the finger grip so that the barrel area is left free for printing. We continue this theme across all of our ranges of  Printed Metal Pens so that our customers have the widest choice possible for imprinting.
• Print Techniques: Although our sole function is to ensure we deliver quality promotional pens to the trade, our heart lies in all things technical. We are experts at printing pens and the principles that many pen printing  machines operate on currently on the market  The Pen Warehouse has had a hand in. However, many techniques including motion-control remain in the sole patented ownership of our company and despite continued aggressive attempts by our competitors to steal our knowledge and poach our staff we have remained steadfast in our determination to deliver unique print services to our customers. One of the most important of these unique services is our very large print areas on metal pens. You can now benefit from print areas on many of our personalised pens to within 2mm of the clip and right around the barrel to the other side of the clip – in multicolour. This is an industry-first and the result of many new techniques will be rolled out over the coming months.

Our competitors are watching us closely to see what we are rolling out and then trying to mimic it. That must surely be the measure of a true market leader! Ask for our latest pen printing service and experience The Pen Warehouse difference.

Promotional pens remain one of the most efficient mediums for businesses to create a lasting impression with their customers without having to invest in costly above the line strategies. Why not order a selection of sample promoitonal pens to see which attributes of the pen best convey your corporate message?

A switched on business that pays very close attention to their image will always carefully consider every decision that is likely to affect the perception of their company in the market, the printed pen is a good example of this. All stakeholders will have a vested interest in the company’s perception:

• Customers
• Competitors
• Key Industry Figures
• Governing Bodies
• Investors
• Employees
• Local Community

Multinationals with six figure marketing budgets will pay close attention to the type of printed pen they use with for promotional merchandise. The pen communicates certain connotations about the business, organisations that value their brand equity will not want this compromised by a pen that runs out of ink within a couple of days or breaks in the users hand. This sends out conscious and subliminal messages to the user of the pen, be it an existing customer or a potential customer.

The use of full colour printing on promotional pens is certainly one way that businesses can be sure the intentions of their message are received loud and clear by the user. The Spectrum Ballpen is a quality push-button retractable ballpen with chrome trim and a comfortable rubber grip, its available in a range of eight colours to suit any promotional pen requirement. This printed pen has been designed specifically with full colour printing in mind making it an ideal product choice to relay complex logos. Photographic quality images can also relayed onto the barrel of the pen allowing even the most complex of brand identities to be communicated accurately. Furthermore the Spectrum Ballpen is available on our 24 hour express delivery so the next time you are looking for a quality pen to communicate your corporate messages why not give us a call?

Sustainable promotional pens and eco friendly promotional pencils are certainly a good place to start for businesses intent on ‘green washing’ their credentials with customers. However, looking beyond the view of the sceptics, how does  sustainable promotional pens actually deliver value, not only for a business but also for the environment?  

A business investing time and money in developing an eco-strategy may see positive results in terms of improvements in data sets around brand perception and awareness, however, this only becomes meaningful to people outside of Brands Marketing team when the results are translated to the bottom line. Very few awareness formation models take into account competitor activity, therefore any organisation embarking on a ‘green washing’ programme should also be mindful that the timing of delivery is absolutely critical to success, if your competitors are also focused on driving green agendas then your message will be diluted.

Consumers are also acutely aware of the difference between a business that is genuinely concerned with adopting a green approach and those that are simply playing the green game. So rather than focus on communicating the fact that every employee in your company drives a Hybrid Electric car and you are therefore a green company, it makes more sense to look at the smaller changes that can make more of an impression with your customers.  Why not start with using  sustainable promotional pens?

The Envirostick Ball Pen is made from an innovative material called Ecoallene™, a material derived from the recycling of post consumer Tetra Pak™ cartons; the result is a material with very similar properties to traditional plastics. Ecoallene™ has some very hard hitting credentials that cannot be argued with, a number of major high street retailers, fashion brands and super market chains have already realised the potential of Ecoallene™. The process involved in making Ecoallene™ takes the aluminium and polyethylene from discarded Tetra Pak cartons to produce a granulated material, this is then used in the same way as a traditional plastics. However, it’s the impact the positive impact this material has on sustainability that makes it so unique. Here are the facts from study undertaken in Italy:

• In 2008 800millionbeverage cartons were recovered for recycling
• 1 ton of Tetra Pak Cartons transformed into Ecoallene will avoid 900KG of green house gas emissions
• Processing 1 ton into Ecoallene will save 3 cubic meters of waste that would previously have been incinerated or sent to landfill sites

The most appealing aspect of this material has to be the impact it is having on sustainability, as awareness and popularity of the material increases the real winner will be the environment. At prices from 7.2p including a one colour print we must revise our views that being green is going to cost the earth.

A range of Promotional pens and printed pencils are available on an express delivery service from The Pen Warehouse, which is great news for any customers looking for a last minute fix. Even with the most stringent of planning processes it is still possible to overlook some of the important aspects of your marketing campaign. You will be pleased to know that at The Pen Warehouse we have a range of promotional pens and printed pencils available on Express delivery to provide your customers with a solution to such occurrences. We have selected some of our top selling personalised pens and promotional pencils within this range to ensure you have a sufficient range to choose from.

• The Panther range is available on a Same-Day Express Service.
• For a Full Colour print option, the Spectrum Ballpen and the Triangular Highlighter are available on our 24 hour express service.
• For customers looking for a more traditional cap-action ballpen the Alpine Pens range is also available on a 24 hour express service.
• In fact there are an additional 11 models of printed pens available on 24 hour express delivery. All of which are models that we have designed and have registered Trade Marks.
• Furthermore we have another 12 models of promotional pens and promotional pencils available on our 3 day express service.

We have found that by offering our distributors an express service on a range of our most popular promotional pens that includes budget stick pens, frosted ballpens, traditional cap-action ballpens, full colour options, promotional pencils as well as industry top sellers we are helping to meet and exceed expectations of customers. If you require a low cost plastic promotional pen then why not try the Alaska Crystal Pens, alternatively if you have a highly detailed logo or image requiring more than three colours then why not try the Spectrum Ballpen and utilise our Full Colour print service whereby we can relay photographic quality images onto the barrel of the pen.

Whilst we have an extensive range of promotional pens and printed pencils available with our express delivery service it is also worth noting that if you need assistance with a last minute order that we will of course do everything we can to help you. So the next time you are up against the clock for an order why not give The Pen Warehouse a call as we may very well be able to help you out.